From the monthly archives:

July 2010

Problem 3: Delaying the Decision
I hung out with a friend for most of the seminar. He is aware that I follow the “60 second rule”.
That rule is simple: take no longer than 60 seconds to make a decision.
So we’d go out to eat with a group of seminar attendees. It’d take them ten minutes to [...]

{ 0 comments }

Problem 2: Not Understanding the “Point of Overwhelm”
The fact is I know exactly where I’m going with my business. I’m only interested in ideas that will get me there faster, or enhance what I’m already doing by making it easier or more enjoyable.
Learning how to use social media marketing from scratch will make the process [...]

{ 0 comments }

What You Need To Know About Copywriting
Copywriting is basically the term used in referring to the process of writing the text that publicize a business, person, an idea or an opinion. A copy may be used on its own, such as a script for a television or radio advertisement, or in conjunction with other kinds [...]

{ 1 comment }

“Is This Online Information Marketing Business Model Right For You? – Step 3″
In these series of articles I’m writing, I want to specifically talk about the 8 Steps to Starting Your Own Online Information Marketing Business. Because this is by far one of the only types of businesses out there that is still generating millions [...]

{ 0 comments }

What Most People Do Wrong In Internet Marketing And How To Avoid Their Mistakes

July 19, 2010

Problem 1: Not Realizing it’s ALL About Making Money
We had just gotten back from dinner. One of the attendees there showed me his website. The first question I asked was “How much money is this website making you?”
He stuttered. He stammered. He started to explain that this website was more about SEO than making money.
Wrong. [...]

Read the full article →

Seth Godin: Sliced bread and other marketing delights

July 12, 2010

www.ted.com In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.TEDTalks is a daily video podcast of the best talks [...]

Read the full article →

3 Simple Solutions For Online Marketing Information Overload

July 8, 2010

3 Simple Solutions For Online Marketing Information Overload
When you realize the potential for growing your business using online marketing, the next step is to learn what to do and how to do it.  This is where most people get stuck.
The good news is there is a plethora of free information on the internet about online [...]

Read the full article →

Information Marketing: Using Bonuses to Entice Upgrades

July 4, 2010

Information Marketing: Using Bonuses to Entice Upgrades
Membership upgrades are a helpful way to gain more profits for the products you give. I have two strategies that can help with getting the interest you need to add your upgrades.
As the President of the Information Marketing Association, I host monthly coaching calls for info-marketers who have questions [...]

Read the full article →

Information Marketing: Taking the Next Step After a Seminar or Conference

July 3, 2010

Information Marketing: Taking the Next Step After a Seminar or Conference
As an Information Marketer, it is important to know when it is right to take the next step.  During a conference or seminar, you have the best possible situation to present that step.  You already know that if the people have devoted their time and [...]

Read the full article →

Information Marketing: Creating High Value Products in Limited Time

July 1, 2010

Information Marketing: Creating High Value Products in Limited Time
When you are short on time and money, generating a high value product to sell to a few clients is a way to generate some fast cash. The good thing is you are only limited by the quality of the product or service you provide.
As the President [...]

Read the full article →