From the category archives:

Information Marketing

Success Story of Information Marketing Products

June 23, 2010

Success Story of Information Marketing Products
Beth Davis may not have the whole world in her hand, but she holds a key to a very lucrative career. And yes, the key to her success really does lie in the palm of a hand.

That is because Beth cleverly morphed what started out as a mere hobby [...]

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Top 11 Reasons to Start your Own Information Marketing Business Online

February 24, 2007

Top 11 Reasons to Start your Own Information Marketing Business Online
It seems nowadays you can’t spend five minutes browsing the Internet without finding at least a handful of websites offering to eliminate all of your life’s problems for just a few dollars.

And I predict there will be more of those sites popping all over the [...]

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Information Marketing: Internet Test Marketing

February 22, 2007

Information Marketing: Internet Test Marketing
When you create a new program or product, how do you know if there will be a market for your idea? This is a concern that could leave you with a brilliant idea and no one to sell it to. Google Adwords is a great way to test a new marketing [...]

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Information Marketing on the Internet by Five Kings

February 19, 2007

Information Marketing on the Internet by Five Kings
Once upon a time, there was a kingdom ruled by five cool kings who reigned in peace and harmony. The kings, whose names are Salutation, Presentation, Consummation, Perseverance, and Enticement, live in a wilderness filled with wanderers, each one seeking the proverbial pot of gold.
The role of the [...]

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Information Marketing: Implementing a New Info-product

February 12, 2007

Information Marketing: Implementing a New Info-product
You can use to help you promote a new info-product into your advertising. I have a few suggestions on how you can analyze your potential clients’ problems and find ways to make your product fit their bill.
            As the President of the Information Marketing Association, I host monthly coaching calls [...]

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Information Marketing: Designing a Coaching Program

February 7, 2007

Information Marketing: Designing a Coaching Program
Information marketing is not only about getting the information to the niche group. Info marketing also deals with coaching and developing the business. After all, you did not become an infoprenuer have only one, one hit wonder, did you? If you had, you would not be reading this article and [...]

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Information Marketing: Infomarketers’ Strongest Retention Tools

July 15, 2005

Information Marketing: Infomarketers’ Strongest Retention Tools
For Infoprenuers, there are three tools that help you retain customers in your subscription program. Here are some pointers on what those three tools are and how to use them.
As the President of the Information Marketing Association, I host a monthly coaching call for info-marketers who have questions and are [...]

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Dan Kennedy – Information Marketing

July 9, 2005

Why Do They Call Dan Kennedy “The Millionaire-Maker?” Phoenix-based entrepreneur-extrordinaire wins international recognition as a “millionaire-maker,” helping people in dozens of different businesses turn their ideas into fortunes. Over 100000 people a year sit in rapt attention as he delivers more “meat” per minute than any other speaker . . . as he appears on [...]

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Get Rich Guide to Information Marketing on the Internet

June 25, 2005

Get Rich Guide to Information Marketing on the Internet
Melanie Benson Strick is not a doctor, but she specializes in treating a condition she calls the “Bright Shiny Object Syndrome.”

“When you are chasing a new, bright shiny object every day, you’re going to be overwhelmed,” Melanie explains. “When I tell people I have a formula to [...]

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